Advertising technology firm InMobi Group will let go of nearly 5 per cent of its total workforce, or 125 employees, as the company looks to overhaul its operations by adopting an artificial intelligence (AI)-first approach, said people in the know.
The company has a global workforce of 2,500 employees.
“As artificial intelligence has been sweeping the world, the market needs and the expectations that our customers — brands, agencies and developers — have of us are changing rapidly. The products for addressing the market needs and customer expectations, the skill sets for delivering those products and the go-to-market strategies, are going to be significantly different from those of the past decade,” said an InMobi spokesperson.
“The changes that we are bringing in at the organisation-level are a proactive step for us to address the above needs, stay competitive and win globally in this decade and beyond,” added the spokesperson.
The move comes at a time when other major companies are also overhauling their businesses with the implementation of AI. Recently, Paytm fired 1,000 employees. InMobi, however, emphasised that this is performance-based and not a cost-cutting measure.
